Insight Partners
Insight Partners rolled up enterprise software nobody wanted. $100B AUM from companies VCs wouldn
In 1995, Jeff Horring and Jerry Murdoch noticed what nobody cared about. The best software companies were boring. Customer relationship management, enterprise resource planning, accounting software, they had strong cash flows and loyal customers but were not exciting. VCs would not fund them, that made them perfect. Insight. Partners was built on the thesis that enterprise software was mispriced. The founders wanted to stay involved and keep their teams. They did not want VCs pushing growth at any cost. Insight offered something different. We will buy your company, you keep your job, we help you buy others, we own you for a very long time.
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